Sandwich War of Kdrama

There’s a battle going on in kdrama land right now and we are not talking about a love triangle. No, we are talking about a sandwich war between TVN and SBS.

TVN is currently airing The K2, a thriller drama that follows the storyline between a bodyguard and a politician’s secret daughter. Subway is a major sponsor of the drama. The K2 writers incorporated Subway as the employer of the young man who exposes Anna’s address onto social media. Not only does this drama show a shot of a Subway store and its employee outfits, they also show a scene where Lee Yea Eun enthusiastically biting into a Subway sandwich….even though the mansion has a housemaid who makes homemade meals.

Check out how Subway is incorporated in The K2:

SBS’s Jealousy Incarnate is sponsored by Quiznos. During a flashback scene where Na Ri (played by Gong Hyo Jin) tries to start a conversation with Hwa Shin (played by Cho Jung Seok) by choosing between different Quiznos sandwich choices. The sandwich chain fits into the storyline a bit smoother and more realistic. Also, unlike K2 where the sandwich company is featured by supporting roles, Jealousy Incarnate’s main characters have lines about the sandwiches instead of a Quiznos store.

Check out how Quiznos is incorporated in Jealousy Incarnate:

Enter your email address to follow this blog and receive notifications of new posts by email.